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Examing Actual and Perceived Weight Norms among Adolescents

Pioneers in Research and Delivery of the Social
Norms Approach
to Risk Behavior Prevention and Health Promotion

Misperceptions
of peer weight norms have been identified as risk factors for overweight
and underweight status among adolescents. Research is based on web based
surveys that determine local norms and perceptions of norms.
Research Results
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Perkins, Jessica M., H. Wesley Perkins, and David W. Craig. "Misperceptions
of Peer Norms as a Risk Factor for Sugar-Sweetened Beverage Consumption
among Secondary School Students." Journal of the American Dietetic
Association, Vol. 110 (12), pp. 1916-1921 (publication).
- Perkins, Jessica M., Perkins, H. Wesley, and Craig, David W. 2010.
"Peer Weight Norm Misperception as a Risk Factor for Being Over-
and Underweight Among UK Secondary School Students." European
Journal of Clinical Nutrition, Vol. 64, pp. 965-971. (Journal
abstract and paper)
- "Misperceptions of Weight Norms as a Risk Factor for Overweight and
underweight status among Secondary School Students," presented by Jessica
Perkins, H. Wesley Perkins and David Craig at the American Public Health
Association Annual Meeting, Philadelphia, PA, November 10, 2009. (abstract
, handouts)
- "Assessing Weight Norms, Misperceptions, and Body Mass Index:
Comparing the Importance of School Context and Composition Versus Individual
Perception" breakout session presented by Jessica Perkins, H. Wesley
Perkins, and David W. Craig at the 2008 National Conference on the Social
Norms Approach, Hyatt Regency San Francisco Airport, CA, July 22, 2008
(abstract, slides).
- "Body Weight and the Effects of Misperceived Norms on Personal
Body Image in Adolescence: Results from an Online Assessment Tool for
Secondary Schools," breakout session presented by H. Wesley Perkins
and David W. Craig at The North American Conference on the Social Norms
Approach, Toronto, Ontario, July 15, 2005. (abstract)
(slides)
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